Target audience identification process
1st November 2006
At the RHSC membership meeting in Bonn (19-20 October 2006), the RMA working group completed a target audience identification process. Building on this work, a one-day workshop on message development was held for all interested coalition members. In this workshop, participants learned how to design very specific messages for the previously identified target groups.
The WG is continuing its work to develop an advocacy toolkit.
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November 2007, RHSC
Categories: Advocacy and Accountability Working Group