To realize its goals and objectives, the Coalition and its members employ four broad operational strategies. These derive, in some cases, from the strengths of individual members; in others, from a convergence of features representative of the Coalition as a whole – its composition, its structure, and its history. These four strategies inform and give shape to the Coalition’s work. As such, they represent practical starting points for exploring and understanding the content of what the Coalition does.
Advocacy: Through its partners, the Coalition plays a key role in creating awareness and bringing about change at all levels and across all sectors. It does this through communication and the dissemination of accurate information, the formulation of shared objectives and messages, and a conscious effort to engage the support of key supply stakeholders.
Collaboration: As a partnership of the world’s leading supplies stakeholders, the Coalition is uniquely positioned to serve as a sounding board for debate and discussion, as a platform for identifying common ground among sometimes divergent interests, and as a catalyst for embarking on common courses of action.
Innovation: The Coalition’s members and partners constitute the world’s most experienced players in the supplies arena. Together, they serve as a "brain trust" of best practices and technical skills, as a wellspring of inspiration for new ideas, and as channels for disseminating knowledge to all who can benefit from it.
Technical support: The success of the Coalition hinges on its ability to lay the groundwork for better supply chain systems, and to target support so that when systems falter, the appropriate tools are in place to address them.
