Introduction
Preface
Acknowledgments
Abbreviations
Advocacy for Ensuring Reproductive Health Supplies
A. Why Advocacy?
B. Getting Started
C. Choosing an Advocacy Objective
D. Reaching Decision-Makers with Effective Advocacy Communication: Informing, Persuading, and Moving to Action
E. What are the Characteristics and Elements of Effective Messages?
F. Carpe Diem: A One-Minute Message
I. Advocacy Messages to Support RH Supply Inititatives
Advocacy Messages
A. Advocacy in Context
B. Scenario 1: High Unmet Need for Family Planning
C. Scenario 2: High HIV Prevalence
D. Scenario 3: Donor Phaseout of RH Commodities
E. Scenario 4: Health Sector Decentralization
F. Scenario 5: High Rates of Abortion, Low Rates of Fertility
II. Advocacy Tools for Ensuring Reproductive Health Supplies
Advocacy Tools for Ensuring RH Supplies
A. PowerPoint Presentations
B. Policy Briefs
C. Fact Sheets
D. Talking Points/Briefing Notes
E. Press Releases and Media Advisories
Appendix A. Most useful Questions
Appendix B. Designing an Advocacy Strategy
Appendix C. Worksheet for Identifying Priority Policy Solutions
Appendix D. Matrices for Different Contexts
